Sereth Design: An Aligned & Redesigned Brand

A Brand Refresh for Our Second Year in Business

We started off the New Year with a bang by launching our rebrand! queue the celebratory Malbec We’re thrilled to kick off the year as your one-stop-shop design studio, Sereth Design. For the last 12 months, you knew us as Esther Knox Creative. But behind-the-scenes, our founder and lead creative Esther was in the process of transitioning her business from a one woman show into a collaborative team!

The Stepping Stones

When Esther’s career as a Designer started in 2016, she worked in corporate America with some of the largest companies in the world. There are people who desire to work in corporate their whole life and even though Esther found success in the corporate world, she knew she could make a bigger impact on small businesses who strive to make a difference. This new studio is an expansion of what Esther started in January 2021 when she launched her design business online. Learn more about us here.

Who We Are

Here we are in 2022, 6 years later from an idea that bloomed into a design studio with the same driving force to make change in the world working with heart-led brands. Sereth Design collaborates with you to craft an aligned brand that is sensational, refined, and thoughtful. We translate your unique story visually through design that embodies exactly who you are and what you stand for! We believe that design storytelling is powerful and instills trust among your customers. You can count on us to design the intentional brand of your dreams that’s centered around strategy, showcasing your personality, and going far beyond just creating a logo!

Keeping It Real

Once Esther launched her redesigned brand and website, she realized how Sereth Design is more true to herself, her values, and style. Spending 12 months rebranding and redesigning allowed Esther to further nurture her story to magnify her authentic self in this new brand. Sometimes your brand needs more love to obtain the clarity and alignment that your business needs to grow!

In the midst of rebranding, we spent countless hours providing our clients with a rounded out experience that included brand design & identity, website design & development, and copy they’re in love with!

We would be honored to partner with you to level-up your design game this year! You can learn more about our services here and apply to work with us!

We would love to connect with you!

We offer 1:1 Alignment Sessions to strategically position your brand and increase sales. Inquire for more information. In the meantime, you can follow us on Pinterest and Instagram to continue the conversation!


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Passion Projects and Creating For Joy